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MOBILER

OF THE YEAR

2024

START YOUR

ENGINES!

OFFICIAL SPONSOR

WHAT IS THE MOBILER OF THE YEAR

Competition 2024?

We’re thrilled to announce the official launch of the “Mobiler of the Year 2024” competition! This is more than just a competition; it’s a strategic avenue to spotlight your business and amplify its presence within the industry. By participating in this well-respected event, you’re not only vying for a coveted title but also harnessing the power of public relations to your advantage. Imagine the spotlight shining on your ice cream van as you showcase its unique offerings and excellence.

BENEFITS
OF ENTERING

  • Win £500 worth of Cadbury Product
  • The winner to be announced at ICA Award Night 2024 at the Crowne Plaza and to be awarded a silver trophy and certificate
  • Given valuable publicity in the regional and national press through our PR partners
  • Standard ICA Membership (worth £242)
  • Opportunity to write 4 articles in our ‘Ice Cream’ magazine

General entry requirements

  • You must be available for an interview at the Ice Cream and Artisan Food Show 2024, Great Yorkshire Showground, Harrogate HG2 8NZ, should you reach the finals
  • Last year’s winner and anyone from the same company cannot enter

JUDGING PROCESS

  1. All applications will be reviewed and narrowed down to three finalists by the ICA Board of Directors during the December Board Meeting.
  2. The finalists will be notified of their entry into the final stage of the competition in mid-December.
  3. All- three finalists will attend an interview at the Ice Cream & Artisan Food Show 2024 in Harrogate.
  4. During this interview, you will be asked to present your portfolio and answer several relevant questions regarding your role, which will be sent to you in advance.
  5. The winner is then picked and announced at the ICA Award Night 2024

REGISTER FOR
MOBILER OF THE YEAR

MOBILER OF THE YEAR FAQs

  • Members = £99 + VAT
  • Non-members = £199 + VAT
  • Friday 24th November 2023 is the application deadline

GET IN TOUCH

01332 203 333

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